วันอังคาร, ตุลาคม 28, 2008

6 Reasons Why Using Flash is a BIG Mistake

Most web designers and web design companies will try to convince you that if you want your business to have the best site possible that you MUST have a flash site. Flash, for those of you who are newbies, is a software program that can create really cool special effects and animations. You can either have flash elements embedded in your website or you can have your entire website done in flash.

Now I will be the first to tell you that Flash can make a site look pretty cool, but if you are actually trying to make some money from your online business that using flash is a BIG no-no. Here's why.

1. Too Much Time
It takes way too much time to download an all flash website. Even though broadband and DSL users are growing there are still too many people that are still on dial up to rely on using an all flash site.

Your potential customers will get ticked off at waiting an hour to download your beautiful website and will leave to go to the next one.

A lot of times, designers will say that they can fix the download problem by making smaller portions or chunks of the main site. So instead of having to wait for just one huge file, you now have to wait for a huge file every time you click on a button to go to another part of the site.

It does not fix the problem at all. Your customers are still gonna get ticked after they click on your product button and then realize they have to wait another 8 minutes to download that page too.

2. Annoying Intro
I see a lot of websites that have these flash designed intros. The concept is to have a really cool looking intro to the company or product before launching the main website.

First of all, I have seen some really pathetic attempts at flash intros. If you can't design a good one you should definitely not try at all.

Second, most people search for the skip intro button and just click past it anyway. Or if you don't have a skip intro button, they just leave your website all together because they don't want to watch your useless and annoying intro.

I know that they can be cool, that everyone seems to have one, but unless your website is already bringing in some big time money, then don't risk losing customers by using a flash intro.

3. Not much Content
It seems to be a common problem that a lot of sites that rely on a completely flash design are lacking in the content department. They seem to think that by having lots of cool, flashy elements and designs that their visitors will not notice they are lacking in anything substantial to offer.

Make sure you have good relevant content in your website, the more the better.

4. Search Engines Don't Like Flash
Websites that are done completely in flash, all face one BIG problem. The search engines have nothing to index for your site. In your HTML file you simply have a piece of code that calls up the flash file to play. The search engines can't read this file or what is in it so they have no idea how to index your site and just skip right over it.

You must have readable text and content if you ever have the hopes of getting in the top 10 search results. You will never ever ever get in the top rankings with an all flash website. It's just not going to happen.

5. Flash Headers and Navigation
Some websites have the header portion of their sites display a cool flash picture or have there navigational buttons done in flash. You can get away with this if you have lots of other good quality content for the search engines to read.

If you use a flash based navigation, include links to your other pages within the body of your text as well as text links at the bottom of the page. Search engines won't be able to read the flash navigation and won't know there are any other pages to index if you don't also have the text links in place.

6. No Plugin
Some internet users don't even have the Flash plugin installed on their computer. Some people don't like to download anything from the internet or have never even heard of flash. If they don't have the plugin then your site won't even be visible to them. Even if you put a script up to tell them to go get the Flash plugin, most people won't even bother. This is just another annoying problem to a potential customer.

Now you are armed with proof that using flash in your website is a very stupid thing to do if you want to make any money. If your web designer insists on trying to convince you otherwise, then print out this article and smack him over the head with it. If he still won't listen then find a new designer.

Leah West

http://www.westmarketing-design.com Providing complete search engine optimized website design and internet marketing services for your small business success.

Sign up for my Free ezine at http://www.westmarketing-design.com/ezinesubscribe.htm

วันเสาร์, ตุลาคม 25, 2008

Traders, Defend Against the Dreaded Death Spiral.

It has often been said that there is only two ways to get hurt really bad on a stock trade, getting caught in a "death spiral" by not using DTM: Decisive Trade Management in the way of stop loses and having a stock halted on you. Halts you have zero control over. Death spirals are of your own making if you do not practice the use of stop loses.

Very simply stated Decisive Trade Management is keeping a stock form moving to far against you when the trade goes bad. It is not impossible to have 5 or 6 out of 10 trades lose money and still be profitable for the net of the total 10 trades. What you must do is keep your loses small and manageable and try to maximize you winners. This is done with the proper use of Trading Stops and a strict discipline in using them.

Capital Preservation

It is my firm belief that capital preservation is one of, if not the single most important thing a trader has to concentrate on. It is also my belief that it is always better to error on the side of safety or caution, in general this all comes under DTM: Decisive Trade Management.

Stop loses and the discipline to use them are part of DTM

When you enter a trade, you should have both a possible profit figure or gain that you hope to obtain and a downside loss that "you" are comfortable with if the play turns against you. Only "you" can make that decision as to what these limits are. You are the only one that can determine you risk tolerance and ability to absorb loses on an individual trade. Factors on which these limits are determined include the amount of money you have in your account, your experience and knowledge of the particular stock, news or events affecting the trade and over all market conditions and possibly others. As an example, a trader trading a $250,000 account is more then likely better able to take a $2.00/shr hit on a stock then the trader trading a $25,000 account. Some traders will consider just how well they may have done on a previous trade or number of trades and let the stock run a bit more against them if they have already made a few good trades or if they need to make up for a bad trade or two. This is very risky. I personally don't like to see risks taken in direct relation to previous trades. I would much rather see a plan that is in effect straight across the board. This goes along with my thinking that ever trader should have a trading plan and then you work your plan. (See Trading Plan: Everyone Should Have One) But human nature what it is, I'm sure the balancing trades against one another is probably being done all the time.

As a personal guide, in a market with very tight trading ranges, I'd think twice before letting a sock turn down by 50 cents or so. That is a very tight stop loss for the most part; again this can be flexible depending on your knowledge of the stock and its trading habits coupled with your own tolerance for loss. On an $85 stock, 50 cents is not all that much, but on a $9-10 stock it's a much larger percentage. Markets trading in tight ranges and lacking volatility make it much more difficult to recover loses if the follow through is just not there. If the average profit in a trade is 25-75 cents, then letting one get down on you a buck or more is going to wipe out most if not all of the previous gains on two or three plays. It can take that many trades to get back to even.

On the other hand some stocks can move $2 or $3 in a heart beat and reverse just as quickly for $2 or $3 move into the money for a total of $4-$6 or more. A $.50 stop on these will have you stopped of the trade and out of the money more often then not. I suggest that unless you are familiar with these stocks that have a history of wild swings that you avoid them until you get familiar with them.

The Trading Stop Itself

It is the opinion of many experienced traders and one that I share, that the stop order should not actually be placed. Instead you determine what price it should be and be ready to place the order if and when the trade turns against you and nears your stop price. This is referred to as "mental stops". You can even go as far as having the order form all filled out and ready to execute as the price approaches your stop price. A lot of the newer trading platforms will allow you to actually place the order in their system but it is not sent to the market for execution until the price is reached.

When you actually place the order, you lose control of you trade. Many systems do not allow you to have two orders on the same position at the same time. If you want to sell the stock you first have to cancel the stop and get confirmation back before you can place another order.

On a stock that is moving rapidly against you some traders prefer to use a market order for the quick exit. I do not like the use of market orders any under circumstances. There are too many pitfalls involved with the use of market orders. Instead I suggest you use a limit price that is significantly lower then the bid that assures you get a fill.

However you chose to exercise the use of stop loss orders is up to you but it has to be done. DTM with the use of stop orders is the only way to defend against the dreaded death spiral.

See more Trading Tips at http://www.TraderAide.com

There are many excellent books on learning to day trade. My favorites are found at http://www.TraderAide.com/books

About the Author: Floyd Snyder has been trading and investing in the stock market for three decades. He was on the forefront of the day trading craze that swept the nation back in late1990's both as a trader and as the moderator of one of the Internet's largest real time trading rooms. He is the owner of http://www.TraderAide.com and Strictly Business Magazine at http://www.sbmag.org

วันพฤหัสบดี, ตุลาคม 23, 2008

3 Steps to Ending Scams and Virus Problems

Watching how the traditional media covers the latest virus or scam would make one think we are all innocent victims and it is the "evil Internet" at work once again. News flash! Innocent? More like uninformed. Victim? In many cases add the word "willing." The media's point of view and how they choose to portray these occurrences always makes me chuckle.

In the past decade, there has been very little progress when it comes to onliners wanting to acquire just enough information and knowledge to know how to protect themselves. They throw their hands up claiming "I'm not a techie!" while they proceed to want to participate in "technienology." The truth is these issues are part and parcel of participation.

Many do not update their virus programs (that is if they even have one in the first place) and they believe some of the most gratuitously ridiculous offers. That is as long as those "offers" insinuate easy riches with little effort or expense. To that end; there is your weakest link. The propensity to believe misinformation that caters to one's inner desires.

When did plain old common sense go out the window? Why do the natural rules of trust, common sense and due diligence for some reason not seem to apply online? Off-line if these tactics were used, most would probably laugh the salesperson right out of the building! But online, we enter the surreal world of possibilities combined with the perception that some of the most important issues of all are ours to ignore or disregard if we so please.

When it comes to impeding scams and viruses there are three simple solutions:

1. For Scams: Simply don't believe it; none of it! If it comes in an e-mail you didn't request-just hit delete! If it's on a Web site, do your due diligence to confirm claims and to ask for recommendations and proof. Investigate how long the site has been online. Read their terms and conditions. E-mail them with every single question you may have before you give them one red cent of your hard earned dollars. Only proceed if you receive timely and concise answers. Not willing to make these efforts? Then plan on getting ripped off and you deserve it! Buyer beware? More like buyer be informed!

2. For Viruses: Update your virus software every time you log on. Simple. Don't click on any links within e-mails that you are not expecting. Most virus software has an automatic scheduler so that the software can update daily at specified times. Once this is setup you will no longer have to manually update. Then, keep your update subscription current. Remember, you computer doesn't know what to protect you from without these updates!

3. Make an effort in both these areas to understand the tools and resources available to you to help you participate in a smart and informed manner. You can literally check anything out online by searching Google to find reviews, warnings or even accolades and recommendations. Take the time to use and absorb the information available to you if you want to participate in information technology!

By following the above three steps, those who create viruses wouldn't have a leg to stand on and the scammers would not be in business by taking advantage of what folks don't want to take the time to understand or verify.

As long as Netizens do not make a concerned effort to be informed there will be someone out there willing to take advantage of them. Don't blame technology; don't blame the scammers and hackers. The blame should be placed with those who can easily avoid these situations, but choose to not be informed enough to do so.

About the Author:

Judith Kallos is an authoritative and good-humored Technology Muse who has played @ http://www.TheIStudio.com for over a decade.

Check out her popular Technology Cheat Sheets: http://www.LearnAndThrive.com

วันจันทร์, ตุลาคม 20, 2008

Biometrics

ABSTRACT

Biometric identification refers to identifying an individual based on his/her distinguishing physiological and/or behavioural characteristics. As these characteristics are distinctive to each and every person, biometric identification is more reliable and capable than the traditional token based and knowledge based technologies differentiating between an authorized and a fraudulent person. This paper discusses the mainstream biometric technologies and the advantages and disadvantages of biometric technologies, their security issues and finally their applications in day today life.

INTRODUCTION:

"Biometrics" are automated methods of recognizing an individual based on their physical or behavioral characteristics. Some common commercial examples are fingerprint, face, iris, hand geometry, voice and dynamic signature. These, as well as many others, are in various stages of development and/or deployment. The type of biometric that is "best " will vary significantly from one application to another. These methods of identification are preferred over traditional methods involving passwords and PIN numbers for various reasons: (i) the person to be identified is required to be physically present at the point-of-identification; (ii) identification based on biometric techniques obviates the need to remember a password or carry a token. Biometric recognition can be used in identification mode, where the biometric system identifies a person from the entire enrolled population by searching a database for a match.

A BIOMETRIC SYSTEM:

All biometric systems consist of three basic elements:

  • Enrollment, or the process of collecting biometric samples from an individual, known as the enrollee, and the subsequent generation of his template.

  • Templates, or the data representing the enrollee's biometric.

  • Matching, or the process of comparing a live biometric sample against one or many templates in the system's database.

Enrollment

Enrollment is the crucial first stage for biometric authentication because enrollment generates a template that will be used for all subsequent matching. Typically, the device takes three samples of the same biometric and averages them to produce an enrollment template. Enrollment is complicated by the dependence of the performance of many biometric systems on the users' familiarity with the biometric device because enrollment is usually the first time the user is exposed to the device. Environmental conditions also affect enrollment. Enrollment should take place under conditions similar to those expected during the routine matching process. For example, if voice verification is used in an environment where there is background noise, the system's ability to match voices to enrolled templates depends on capturing these templates in the same environment. In addition to user and environmental issues, biometrics themselves change over time. Many biometric systems account for these changes by continuously averaging. Templates are averaged and updated each time the user attempts authentication.

Templates

As the data representing the enrollee's biometric, the biometric device creates templates. The device uses a proprietary algorithm to extract "features" appropriate to that biometric from the enrollee's samples. Templates are only a record of distinguishing features, sometimes called minutiae points, of a person's biometric characteristic or trait. For example, templates are not an image or record of the actual fingerprint or voice. In basic terms, templates are numerical representations of key points taken from a person's body. The template is usually small in terms of computer memory use, and this allows for quick processing, which is a hallmark of biometric authentication. The template must be stored somewhere so that subsequent templates, created when a user tries to access the system using a sensor, can be compared. Some biometric experts claim it is impossible to reverse-engineer, or recreate, a person's print or image from the biometric template.

Matching

Matching is the comparison of two templates, the template produced at the time of enrollment (or at previous sessions, if there is continuous updating) with the one produced "on the spot" as a user tries to gain access by providing a biometric via a sensor. There are three ways a match can fail:

  • Failure to enroll.

  • False match.

  • False nonmatch.

Failure to enroll (or acquire) is the failure of the technology to extract distinguishing features appropriate to that technology. For example, a small percentage of the population fails to enroll in fingerprint-based biometric authentication systems. Two reasons account for this failure: the individual's fingerprints are not distinctive enough to be picked up by the system, or the distinguishing characteristics of the individual's fingerprints have been altered because of the individual's age or occupation, e.g., an elderly bricklayer.

In addition, the possibility of a false match (FM) or a false nonmatch (FNM) exists. These two terms are frequently misnomered "false acceptance" and "false rejection," respectively, but these terms are application-dependent in meaning. FM and FNM are application-neutral terms to describe the matching process between a live sample and a biometric template. A false match occurs when a sample is incorrectly matched to a template in the database (i.e., an imposter is accepted). A false non-match occurs when a sample is incorrectly not matched to a truly matching template in the database (i.e., a legitimate match is denied). Rates for FM and FNM are calculated and used to make tradeoffs between security and convenience. For example, a heavy security emphasis errs on the side of denying legitimate matches and does not tolerate acceptance of imposters. A heavy emphasis on user convenience results in little tolerance for denying legitimate matches but will tolerate some acceptance of imposters.

BIOMETRIC TECHNOLOGIES:

The function of a biometric technologies authentication system is to facilitate controlled access to applications, networks, personal computers (PCs), and physical facilities. A biometric authentication system is essentially a method of establishing a person's identity by comparing the binary code of a uniquely specific biological or physical characteristic to the binary code of an electronically stored characteristic called a biometric. The defining factor for implementing a biometric authentication system is that it cannot fall prey to hackers; it can't be shared, lost, or guessed. Simply put, a biometric authentication system is an efficient way to replace the traditional password based authentication system. While there are many possible biometrics, at least eight mainstream biometric authentication technologies have been deployed or pilot-tested in applications in the public and private sectors and are grouped into two as given,

  • Contact Biometric Technologies

    • fingerprint,

    • hand/finger geometry,

    • dynamic signature verification, and

    • keystroke dynamics

  • Contactless Biometric Technologies

    • facial recognition,

    • voice recognition

    • iris scan,

    • retinal scan,

CONTACT BIOMETRIC TECHNOLOGIES:

For the purpose of this study, a biometric technology that requires an individual to make direct contact with an electronic device (scanner) will be referred to as a contact biometric. Given that the very nature of a contact biometric is that a person desiring access is required to make direct contact with an electronic device in order to attain logical or physical access. Because of the inherent need of a person to make direct contact, many people have come to consider a contact biometric to be a technology that encroaches on personal space and to be intrusive to personal privacy.

Fingerprint

The fingerprint biometric is an automated digital version of the old ink-and-paper method used for more than a century for identification, primarily by law enforcement agencies. The biometric device involves users placing their finger on a platen for the print to be read. The minutiae are then extracted by the vendor's algorithm, which also makes a fingerprint pattern analysis. Fingerprint template sizes are typically 50 to 1,000 bytes. Fingerprint biometrics currently have three main application arenas: large-scale Automated Finger Imaging Systems (AFIS) generally used for law enforcement purposes, fraud prevention in entitlement pro-grams, and physical and computer access.

Hand/Finger Geometry

Hand or finger geometry is an automated measurement of many dimensions of the hand and fingers. Neither of these methods takes actual prints of the palm or fingers. Only the spatial geometry is examined as the user puts his hand on the sensor's surface and uses guiding poles between the fingers to properly place the hand and initiate the reading. Hand geometry templates are typically 9 bytes, and finger geometry templates are 20 to 25 bytes. Finger geometry usually measures two or three fingers. Hand geometry is a well-developed technology that has been thoroughly field-tested and is easily accepted by users.

Dynamic Signature Verification

Dynamic signature verification is an automated method of examining an individual's signature. This technology examines such dynamics as speed, direction, and pressure of writing; the time that the stylus is in and out of contact with the "paper"; the total time taken to make the signature; and where the stylus is raised from and lowered onto the "paper." Dynamic signature verification templates are typically 50 to 300 bytes.

Keystroke Dynamics

Keystroke dynamics is an automated method of examining an individual's keystrokes on a keyboard. This technology examines such dynamics as speed and pressure, the total time of typing a particular password, and the time a user takes between hitting certain keys. This technology's algorithms are still being developed to improve robustness and distinctiveness. One potentially useful application that may emerge is computer access, where this biometric could be used to verify the computer user's identity continuously.

CONTACTLESS BIOMETRIC TECHNOLOGIES:

A contactless biometric can either come in the form of a passive (biometric device continuously monitors for the correct activation frequency) or active (user initiates activation at will) biometric. In either event, authentication of the user biometric should not take place until the user voluntarily agrees to present the biometric for sampling. A contactless biometric can be used to verify a persons identity and offers at least two dimension that contact biometric technologies cannot match. A contactless biometric is one that does not require undesirable contact in order to extract the required data sample of the biological characteristic and in that respect a contactless biometric is most adaptable to people of variable ability levels.

Facial Recognition

Facial recognition records the spatial geometry of distinguishing features of the face. Different vendors use different methods of facial recognition, however, all focus on measures of key features. Facial recognition templates are typically 83 to 1,000 bytes. Facial recognition technologies can encounter performance problems stemming from such factors as no cooperative behavior of the user, lighting, and other environmental variables. Facial recognition has been used in projects to identify card counters in casinos, shoplifters in stores, criminals in targeted urban areas, and terrorists overseas.

Voice Recognition

Voice or speaker recognition uses vocal characteristics to identify individuals using a pass-phrase. Voice recognition can be affected by such environmental factors as background noise. Additionally it is unclear whether the technologies actually recognize the voice or just the pronunciation of the pass-phrase (password) used. This technology has been the focus of considerable efforts on the part of the telecommunications industry and NSA, which continue to work on

improving reliability. A telephone or microphone can serve as a sensor, which makes it a relatively cheap and easily deployable technology.

Iris Scan

Iris scanning measures the iris pattern in the colored part of the eye, although the iris color has nothing to do with the biometric. Iris patterns are formed randomly. As a result, the iris patterns in your left and right eyes are different, and so are the iris patterns of identical-cal twins. Iris scan templates are typically around 256 bytes. Iris scanning can be used quickly for both identification and verification

Applications because of its large number of degrees of freedom. Current pilot programs and applications include ATMs ("Eye-TMs"), grocery stores (for checking out), and the few International Airports (physical access).

Retinal Scan

Retinal scans measure the blood vessel patterns in the back of the eye. Retinal scan templates are typically 40 to 96 bytes. Because users perceive the technology to be somewhat intrusive, retinal scanning has not gained popularity with end-users. The device involves a light source shined into the eye of a user who must be standing very still within inches of the device. Because the retina can change with certain medical conditions, such as pregnancy, high blood pressure, and AIDS, this biometric might have the potential to reveal more information than just an individual's identity.

Emerging biometric technologies:

Many inventors, companies, and universities continue to search the frontier for the next biometric that shows potential of becoming the best. Emerging biometric is a biometric that is in the infancy stages of proven technological maturation. Once proven, an emerging biometric will evolve in to that of an established biometric. Such types of emerging technologies are the following:

  • Brainwave Biometric

  • DNA Identification

  • Vascular Pattern Recognition

  • Body Odor Recognition

  • Fingernail Bed Recognition

  • Gait Recognition

  • Handgrip Recognition

  • Ear Pattern Recognition

  • Body Salinity Identification

  • Infrared Fingertip Imaging & Pattern Recognition

SECURITY ISSUES:

The most common standardized encryption method used to secure a company's infrastructure is the Public Key Infrastructure (PKI) approach. This approach consists of two keys with a binary string ranging in size from 1024-bits to 2048-bits, the first key is a public key (widely known) and the second key is a private key (only known by the owner). However, the PKI must also be stored and inherently it too can fall prey to the same authentication limitation of a password, PIN, or token. It too can be guessed, lost, stolen, shared, hacked, or circumvented; this is even further justification for a biometric authentication system. Because of the structure of the technology industry, making biometric security a feature of embedded systems, such as cellular phones, may be simpler than adding similar features to PCs. Unlike the personal computer, the cell phone is a fixed-purpose device. To successfully incorporate Biometrics, cell-phone developers need not gather support from nearly as many groups as PC-application developers must.

Security has always been a major concern for company executives and information technology professionals of all entities. A biometric authentication system that is correctly implemented can provide unparalleled security, enhanced convenience, heightened accountability, superior fraud detection, and is extremely effective in discouraging fraud. Controlling access to logical and physical assets of a company is not the only concern that must be addressed. Companies, executives, and security managers must also take into account security of the biometric data (template). There are many urban biometric legends about cutting off someone finger or removing a body part for the purpose of gain access. This is not true for once the blood supply of a body part is taken away, the unique details of that body part starts to deteriorate within minutes. Hence the unique details of the severed body part(s) is no longer in any condition to function as an acceptable input for scanners.

The best overall way to secure an enterprise infrastructure, whether it be small or large is to use a smart card. A smart card is a portable device with an embedded central processing unit (CPU). The smart card can either be fashioned to resemble a credit card, identification card, radio frequency identification (RFID), or a Personal Computer Memory Card International Association (PCMCIA) card. The smart card can be used to store data of all types, but it is commonly used to store encrypted data, human resources data, medical data, financial data, and biometric data (template). The smart card can be access via a card reader, PCMCIA slot, or proximity reader. In most biometric-security applications, the system itself determines the identity of the person who presents himself to the system. Usually, the identity is supplied to the system, often by presenting a machine-readable ID card, and then the system asked to confirm. This problem is "one-to- one matching." Today's PCs can conduct a one-to-one match in, at most, a few seconds. One-to-one matching differs significantly from one-to-many matching. In a system that stores a million sets of prints, a one-to-many match requires comparing the presented fingerprint with 10 million prints (1 million sets times 10 prints/set). A smart card is a must when implementing a biometric authentication system; only by the using a smart card can an organization satisfy all security and legal requirements. Smart cards possess the basic elements of a computer (interface, processor, and storage), and are therefore very capable of performing authentication functions right on the card.

The function of performing authentication within the confines of the card is known as 'Matching on the Card (MOC)'. From a security prospective MOC is ideal as the biometric template, biometric sampling and associated algorithms never leave the card and as such cannot be intercepted or spoofed by others (Smart Card Alliance). The problem with smart cards is the public-key infrastructure certificates built into card does not solve the problem of someone stealing the card or creating one. A TTP (Trusted Third Party) can be used to verify the authenticity of a card via an encrypted MAC (Media Access Control).

CULTURAL BARRIERS/PERCEPTIONS:

People as diverse as those of variable abilities are subject to many barriers, theories, concepts, and practices that stem from the relative culture (i.e. stigma, dignity or heritage) and perceptions (i.e. religion or philosophical) of the international community. These factors are so great that they could encompass a study of their own. To that end, it is also theorized that to a certain degree that the application of diversity factors from current theories, concepts, and practices may be capable of providing a sturdy framework to the management of employees with disabilities. Moreover, it has been implied that the term diversity is a synonymous reflection of the initiatives and objectives of affirmative action policies. The concept of diversity in the workplace actually refers to the differences embodied by the workforce members at large. The differences between all employees in the workforce can be equated to those employees of different or diverse ethnic origin, racial descent, gender, sexual orientation, chronological maturity, and ability; in effect minorities.

ADVANTAGES OF BIOMETRIC TECHNOLOGIES:

Biometric technologies can be applied to areas requiring logical access solutions, and it can be used to access applications, personal computers, networks, financial accounts, human resource records, the telephone system, and invoke customized profiles to enhance the mobility of the disabled. In a business-to-business scenario, the biometric authentication system can be linked to the business processes of a company to increase accountability of financial systems, vendors, and supplier transactions; the results can be extremely beneficial.

The global reach of the Internet has made the services and products of a company available 24/7, provided the consumer has a user name and password to login. In many cases the consumer may have forgotten his/her user name, password, or both. The consumer must then take steps to retrieve or reset his/her lost or forgotten login information. By implementing a biometric authentication system consumers can opt to register their biometric trait or smart card with a company's business-to-consumer e-commerce environment, which will allow a consumer to access their account and pay for goods and services (e-commerce). The benefit is that a consumer will never lose or forget his/her user name or password, and will be able to conduct business at their convenience. A biometric authentications system can be applied to areas requiring physical access solutions, such as entry into a building, a room, a safe or it may be used to start a motorized vehicle. Additionally, a biometric authentication system can easily be linked to a computer-based application used to monitor time and attendance of employees as they enter and leave company facilities. In short, contactless biometrics can and do lend themselves to people of all ability levels.

DISADVANTAGES OF BIOMETRIC TECHNOLOGIES:

Some people, especially those with disabilities may have problems with contact biometrics. Not because they do not want to use it, but because they endure a disability that either prevents them from maneuvering into a position that will allow them to make use the biometric or because the biometric authentication system (solution) is not adaptable to the user. For example, if the user is blind a voice biometric may be more appropriate.

BIOMETRIC APPLICATIONS:

Most biometric applications fall into one of nine general categories:

  • Financial services (e.g., ATMs and kiosks).

  • Immigration and border control (e.g., points of entry, precleared frequent travelers, passport and visa issuance, asylum cases).

  • Social services (e.g., fraud prevention in entitlement programs).

  • Health care (e.g., security measure for privacy of medical records).

  • Physical access control (e.g., institutional, government, and residential).

  • Time and attendance (e.g., replacement of time punch card).

  • Computer security (e.g., personal computer access, network access, Internet use, e-commerce, e-mail, encryption).

  • Telecommunications (e.g., mobile phones, call center technology, phone cards, televised shopping).

  • Law enforcement (e.g., criminal investigation, national ID, driver's license, correctional institutions/prisons, home confinement, smart gun).

CONCLUSION:

Currently, there exist a gap between the number of feasible biometric projects and knowledgeable experts in the field of biometric technologies. The post September 11 th, 2002 attack (a.k.a. 9-11) on the World Trade Center has given rise to the knowledge gap. Post 9-11 many nations have recognized the need for increased security and identification protocols of both domestic and international fronts. This is however, changing as studies and curriculum associated to biometric technologies are starting to be offered at more colleges and universities. A method of closing the biometric knowledge gap is for knowledge seekers of biometric technologies to participate in biometric discussion groups and biometric standards committees.

The solutions only needs the user to possess a minimum of require user knowledge and effort. A biometric solution with minimum user knowledge and effort would be very welcomed to both the purchase and the end user. But, keep in mind that at the end of the day all that the end users care about is that their computer is functioning correctly and that the interface is friendly, for users of all ability levels. Alternative methods of authenticating a person's identity are not only a good practice for making biometric systems accessible to people of variable ability level. But it will also serve as a viable alternative method of dealing with authentication and enrollment errors.

Auditing processes and procedures on a regular basis during and after installation is an excellent method of ensuring that the solution is functioning within normal parameters. A well-orchestrated biometric authentication solution should not only prevent and detect an impostor in instantaneous, but it should also keep a secure log of the transaction activities for prosecution of impostors. This is especially important, because a great deal of ID theft and fraud involves employees and a secure log of the transaction activities will provide the means for prosecution or quick resolution of altercations.

REFERENCES:

  • Pankanti S, Bolle R & Jain A, Biometrics:The Future of Identification

  • Nalwa V, Automatic on-line signature verification

  • Biometric Consortium homepage, WWW.biometrics.org

About The Author

K.Murali graduated from St.Peter's Engineering College, affiliated to Chennai University, India in Electronics and Communication Engineering in 2004. He has started his career as a Technical Engineer in M L Telecom, Chennai, India. He has presented technical papers on Bio-Medical Engineering, Digital Wireless Communication, Tele-Medicine, and Spread Spectrum Techniques. His current research interests are in the areas of Biometrics and Wireless Mobile Internet.

AUTHOR CONTACT INFO:

ADDRESS: 1/A, THIRU VENKATACHARI STREET,
VENKATAPURAM, AMBATTUR,
CHENNAI-53,
TAMIL NADU STATE, INDIA
PHONE NUMBER: +91-0416-2297260
+91-0-9841242284(mobile)

EMAIL ID: murali_waves@yahoo.co.in

วันศุกร์, ตุลาคม 17, 2008

Say No to Mealtime Mayhem: Eating Out With Your Baby or Toddler

Many parenting books advise against eating out with young children. Their short attention span and need to be involved in everything will mean a nightmare for you, they say. They're wrong. We eat out regularly with our two year old and have a wonderful time. Here are a few tips to make sure that you can do it too.

First of all, make sure you choose a family-friendly restaurant. Look out for easily accessible (and clean) high chairs, a willingness to warm milk, free bibs and baby food (available at some rest stops and motorway service stations) and entertainment for your child in the form of crayons and paper or a soft play area.

In case none of this is available, you need to take your entertainment with you. Crayons and paper, an etch-a-sketch or other drawing board toy and a couple of books are often enough to distract your child from any thoughts of mayhem.

Choose your time carefully. Ideally, you should arrive half an hour or so before your child's regular mealtime, so that their food arrives on time. And don't even think about going out when your child is already tired - you'll be setting yourself up for the evening from hell.

Children are bad at waiting, so you'll need a food backup in case your order is late. Pack a box of raisins or snack bar. Although you're not supposed to take food from outside into eating establishments, if you politely explain that the alternative is a screaming child, they'll definitely turn a blind eye.

When placing your order, ask for your child's meal to be delivered first. That way, you can do any cutting up that's required and start the feeding process early and you'll be free to focus on your own meal when it arrives.

Make dining out interesting for your child. Talk about what you're going to order; point out what waiters and waitresses are doing; take a tour of the salad bar; discuss whatever's on the walls. Your child will be pleased to be included and won't even think about having a meltdown.

Once you've finished your main meal, ask for your bill at the same time as dessert. You'll want to make a quick getaway once you've demolished a sweet treat, because by then your little darling will be running out of patience.

We've been taking our daughter into restaurants before she could sit up. At first she was in a car seat, then a high chair, and now she can sit on a big chair (she's very proud of that!) She can order her own food (with please and thank you) and talk about what's happening. Don't think she's a paragon of virtue, because she's not - she's a very spirited two year old. But she enjoys eating out and generally behaves well enough for us to stay in the restaurant for an hour and a half or more. Since the parenting books claim that half an hour is pushing it, we don't think that's half bad. Why don't you try it, too?

Sharon Hurley Hall is a freelance writer, ghostwriter and editor. Sharon worked in publishing for 18 years, writing articles and editing and designing books and magazines. She has also lectured on journalism. For more information or to contact Sharon, visit http://www.doublehdesign.com/

วันอังคาร, ตุลาคม 14, 2008

Home Loans and Mortgages ? Watch Out for Dangerous Subprime Loans

With the growing interest in real estate purchasing and speculation, more and more lenders are offering "nontraditional" types of mortgages. These include adjustable rate mortgages (ARM) of every shape and size, the more popular interest-only mortgage, and the very dangerous Option ARM mortgage, which can cause the amount you owe to actually increase as time passes. One rapidly growing sector of the lending market is the so-called "subprime" market, which caters to consumers with poor credit records. The subprime market is a profitable one, as lenders offer loans to consumers whose poor payment history targets them as risky clients. Yes, they are risky clients, but the lenders charge fees and interest rates that are high enough to offset the additional risk. People who are interested in purchasing a home should be careful, however, as many people who should qualify for traditional loans are being pushed into higher-priced subprime loans instead.

The subprime market is quite a lucrative one for lenders, who are able to charge higher fees and interest rates due to the increased risk posed by clients with substandard credit histories. A subprime borrower might pay an interest rate that is several percentage points higher than that of a traditional loan, and the fees may include several additional "points" as administrative fees. A point is one percent of the loan amount. This can add several thousand dollars to the closing costs and tens of thousands of dollars to the cost of the loan over the life of the typical 30-year mortgage.

While it is understood that customers with poor credit histories represent a higher risk to the lender, potential borrowers need to make sure that they aren't classified as "subprime" by their prospective lenders. Studies show that up to 15% of subprime borrowers have credit scores that should have entitled them to loans at lower, more traditional interest rates. What this means for potential borrowers is that you should shop around for the best price on a loan and not accept it as fact when a lender tells you that you don't qualify for the traditional rates. The Federal Trade Commission is investigating several lenders who have increased their profits tremendously by steering borrowers who should have qualified for low-interest loans into higher-interest subprime loans, claiming that they didn't qualify for the lower rate.

How can you avoid such problems? Obtain a copy of your credit report. You can obtain one, with your credit score, from any of the three major credit bureaus ? Experian, Equifax, or Trans Union. As a rule, lenders offer subprime rates to customers who have credit scores below 620. If your score is higher than that, you should be able to qualify for a better interest rate. If not, you can either accept the higher rates from lenders, or take time to improve your score by paying off some bills in a timely manner.

?Copyright 2005 by Retro Marketing. Charles Essmeier is the owner of Retro Marketing, a firm devoted to informational Websites, including HomeEquityHelp.com, a site devoted to information regarding mortgages and home equity loans.

วันเสาร์, ตุลาคม 11, 2008

Provisioning/User Management System Upgrades: Part II ? Building Awareness And Building Approval

Somewhere in the world is a person who wants to see their provisioning/user management systems get a sorely needed upgrade. But they seem to be getting nowhere.

The technical requirements are unarticulated. Key decisionmakers in the company are not aware this is needed. And the "project" is funded and without resources. How can someone who has the responsibility but not the authority get this upgrade to the next level?

This article will provide practical guidelines on how to build awareness and get funding for a provisioning/user management upgrade. Upgrade is meant to include new hardware and software and also the supporting environment of business processes, roles, organizations, business rules, etc. This discussion will include techniques for overcoming the approval and implementation obstacles detailed in the previous article.

1. Know What You Are In For

Congratulations, you just signed up to become a change agent. They are easy to recognize because they have the arrows in their back! Usually they find their own rewards ? pride of having improving their company's infrastructure against all odds, making new acquaintances along the way, and satisfaction of a job well done.

Note it may take longer that you expected. There will be times of great progress and others of utter despair. Just keep at it and you will achieve your goal. And don't forget to have fun while you are doing it.

2. Document the "AS-IS" Environment

This should include not only the environment but also current metrics for id creation, deletion, changes across business units, and special cases. Great care should be taken in identifying gaps and risks in the current environment.

3. Document the "TO-BE" Environment

Create your own network identity roadmap if one does not exist. Base it on a combination of your own and colleague's ideas, existing company policies and procedures, best practices, consulting think tank recommendations, and whatever else makes sense. Revise it as organizational and vendor realities change. By "setting a line in the sand" with your network identity vision, you will force other to either agree with you or identify their own assumptions, risks, and implementation next steps.

4. Communicate Often

You can never communicate enough about IT infrastructure needs! Use a variety of mechanisms to tell the story such as electronic/printed newsletters, bulletin boards (physical and electronic), web site, blogs, face to face, speaking at department meetings, in-house seminars etc.

There are many things you can communicate ? stories about the unsung heroes and heroines of provisioning and user management, current metrics, appropriate external meetings, webinars, and seminars, the "AS-IS" and "TO-BE" environments, successes at other companies, the unsung heroes and heroines of provisioning and user management, and of course stories illustrating user pain thresholds. Keep the information interesting, educational, and continuous.

5. Leverage Off of Other Company Success Stories

This may some work. Continuously scan the trade magazines and the web for other company success stories. Get the technical and management contact names if possible.

Try to get hold of them. See if both types of contacts are willing to share their key documents with you and how they measured success. Even better, see if you can get them to speak to the corresponding folks at your company (Especially the management contact talking with your management.)

6. Use Vendors and Outside Consultants

Use them to educate your management and technical decisionmakers through webinars, seminars, and on-site meetings. Webinars are appealing because they are usually free, relatively short (typically one hour), can be done from your desktop, provide an opportunity for asking questions and also saving a copy of the presentation.

Outside consultants may be helpful by coming on-site and reinforcing your efforts. This may include a talk on the state of network identity, evaluating your current provisioning/user management strategy, discussing current and future vendor releases etc.

7. Know Your Company's Resources

Once you underway with your effort, you will see people fit into these categories:

  • Allies -- These are temporary and permanent employees who approve your general framework of problem diagnosis and proposed resolution. Keep these people best informed of all three categories through informal e-mails, 1 on 1 conversation, "brown bag lunches" and brainstorming sessions. Use them to spread the word when appropriate. Possible candidates are those actually doing provisioning/user management, data management, security, HR, IT, and remote/roaming users.

  • Potential Allies ? This type of employees may take some convincing. But once convinced, they are on your side forever. They may need to be convinced through webinars, vendor talks, interfacing with their peers in other companies who have successfully implemented a provisioning/user management system, attending a conference etc. Find out what their objections are and work on overcoming them. Constantly communicate to them about user pain, successes in other companies especially metrics before and after implementation.

  • Challenges ? This employee will need the most convincing because of education, financial, emotional, and political concerns. Unfortunately, they are probably your approvers and will likely give you the least amount of time and attention. Your encounters need to be well planned and timed. You should have reached a broad level of consensus and awareness on this issue. The problem and remedy should be clearly defined and documented. It could prove invaluable to read several books or take a course on relationship selling.

Conclusion

You can succeed at getting a provisioning/user management upgrade at your company. It will take a combination of great timing, targeted communications, both "hard" and "soft" skills, and the right people backing you up. Good luck and please write to me about your progress along the way.

For Further Information

Abridean "15 Rules for a Successful User Management and Provisioning Project"


http://www.abridean.com/SubPage.php?parent=experience&child=WhitePapers&grandchild=15Rules

German, Hallett "Project Management for Small/Medium Businesses" (3 articles)


http://mysite.verizon.net/hrgerman/hal/Publications.htm

Heiman, Stephen, Sanchez, Diane, and Tad Tuleja The New Strategic Selling 1998 Warner Book

Microsoft "The Provisioning Challenge" http://www.microsoft.com/serviceproviders/mps/challenge.asp

About The Author

Hallett German (hallett.german@alessea.com) is president of Alessea Consulting (www.alessea.com) specializing in Identity Management, Project Management, and Business Development. Copyright 2004 Alessea Consulting All Rights Reserved